﻿Title:  Two-Minute Keyword Research

You don’t have to spend a lot of time researching keywords for your 
SEO campaigns.  

In fact, just by using Google itself you’ll be able to generate all of the
keyword strings needed to build an exceptionally targeted website, 
fully optimized for the major search engines.

To start, visit Google.com and look at the related search terms that 
appear when you enter in any keyword.  

Start with a relevant keyword for your industry that people are likely 
searching for and as you type in that keyword phrase, scroll down to 
the bottom of the results and  you’ll find lots of suggestions for related 
searches based on that keyword!

These keywords will help you come up with additional keyword strings 
to use when developing your SEO campaign. 

Want to take it a step further? Enter in some of those search terms 
and look at what comes up under those suggestions.  You’ll have 
an unlimited supply of highly-targeted keyword strings to use when 
optimizing your website for the search engines.  

Combine those keyword strings into some of the SEO research tools 
provided in our special report, and you’ll be able to fully optimize your 
content in order to drive thousands of highly targeted, qualified visitors 
to your website easily.  

Just remember, when conducting keyword research this way, you will 
want to look for a mix of both long-tail keyword and head terms.  Let 
me explain the difference, in case you aren’t sure.

Head terms are keyword phrases that are typically shorter in length, 
more general in nature but still relevant to your content.  Head terms 
are generally only a few words in length (email marketing campaign 
would be an example), and often harder to rank for because they are 
more generic in nature.

Long tail keywords typically consist of 3 or more word, forming a 
question or a statement. This would include words like:  how to 
make money blogging.  

It’s important to have a combination of both head terms and long-tail 
search terms so that you are creating a more defined, well-balanced 
optimization strategy. Since head terms are typically searched for on 
a more frequent basis they are often harder to rank for, but by 
combining your strategy with both head and long-tail, you are able
 to target a solid combination of searches.

Tomorrow, I’ll share with you one of my favorite SEO desktop tools that
will help you track your rankings in over 300 search engines, at the
click of your mouse! 

Until tomorrow,

{YOUR NAME HERE}


