Day 7

Subject: [firstname] Time to get your site noticed

Hey [firstname]!

It doesn't matter how great your website is, if nobody can find it, it may as well not exist.  So in this final installment I want to talk about getting traffic.

There are two types of traffic: Free and paid for.

Free traffic comes from search engines like Google and Bing.  To get a high ranking you'll need to make sure your site is properly optimized for the search engines.  Search engine optimization (SEO) is a very complicated skill that can take years to master, so initially it's best to hire a SEO expert to optimize your site for you.  Look on sites like Freelancer.com or Upwork.com to find skilled experts.

Paid traffic comes mainly from ads. The most common type is via Google AdWords.  These are the small “classified ad.” type advertisements you see next to the search results in Google. They are pay per click (PPC) so you only pay when people actually click on the ad and visit your site.  You can get instant traffic this way.  After that, it's up to you to tweak the site so it converts better and brings in more sales.

One thing to bear in mind is that your online business may take a while to bring in a healthy living.  Fifteen years ago, when the Internet was like the Klondike, you could write an eBook and make enough from it in a couple of months to pay off your house note.  Sadly, those days are gone.

Nowadays, it takes a while for your business to build up, and you'll need to have a variety of products or services to sell before you make a good profit, so (if possible) it's best to start your online business BEFORE you quit your job. That way, you're not likely to endure any financial hardship.

In this short e-course I've only been able to scratch the surface of what is necessary to build a healthy and profitable online business. I go into much more detail in my Online BIZ Blueprint. I've still got a few copies left, but they're going fast.  Grab your copy now from [link to sales page].

To your success!

Sincerely,

[Your Name]